Advanced reporting
Looking for the ultimate in sophisticated email marketing intelligence? Advanced reporting provides all the feedback and comparative tools you will ever need. Full stop.
Take campaign analysis to entirely new levels of clarity enabling you to quickly and effectively evaluate data to achieve an unprecedented insight into your market.
- Access critical information on demand, generate new ideas, target messages more effectively and improve response - micro-tuned to the nth degree
- Manipulate data like never before - e.g. extract data on non-opens to automatically create a new list and send a different message
- Identify the best day of the week, even the best time of day to target your prospects - the time when they are at their most receptive
- Enter specific target criteria (e.g. target open rate and target click through rate) to identify which areas need improvement
- Compare ongoing and previous campaigns to monitor trends - clearly see 'gains and losses' relative to target criteria entered (we'll include DMA TANK Benchmark figures as a default)
- View, explore and analyse detailed data using simple interactive charts, graphs and tables for the ultimate at-a-glance reporting
- Export data in your preferred file format
Plus a full spectrum of other options designed to provide an in-depth snapshot of your campaigns for better targeting, better comparison and better results.
